||This course covers the history of banking, bank organizational structure, the Federal Reserve System and the types of services provided by financial institutions. Deposit, loan and consumer services will be emphasized. Topics include checking accounts, savings accounts, credit cards, electronic funds transfer, loan products, loan processing, trusts, bank profitability, deregulation and safety of bank funds. This course also gives attention to the industry's concern about customer service, sales, marketing and competition.
- Apply understanding of current regulations to deposit and lending products.
- Demonstrate quality principles/standards which result in continuously providing exceptional customer service, creating greater customer satisfaction (relationship building).
- Describe how the financial service industry began and how it evolved into what it is today.
- Explain the role the Federal Reserve plays in the financial service industry and the tools the Federal Reserve has to manage monetary policy.
- Analyze the savings/investment needs of customers through profiling questions and match products to needs.
- Evaluate consumer borrowing needs to effectively recommend loan products.
- Explain the importance of the financial service industry to the communities it serves not only in products offered but also by its involvement in community activities.
- Describe the typical marketing plan used in the financial service industry.
- Identify factors that lead to sound funds management and prudent asset/liability management.
|MnTC goal areas:
« back to course outlines